Experts Speak
Experts Speak

Episode · 1 month ago

The World's Best Podcast Matching Service (with Alex Sanfilippo)

ABOUT THIS EPISODE

Online dating is here to stay. So is podcasting. Alex Sanfilippo has created a "dating app" for podcasters. PodMatch is a easy way to find podcasts and podcast guests. This is a fantastic conversation about a super simple way to elevate your expertise and reach new audiences through podcasting. Learn more about Alex and all of his companies that help podcasters elevate credibility in reach new audiences here.

Welcome to the experts speak podcast with Michael de Lan. Each episode features a leading expert who shares helpful insids, practical tips and memorable stories that will inspire you, educate you and help you enjoy more success, freedom and purpose in your life. For the next few minutes, enjoy listening to experts speak with Michael de Lan. Welcome to another episode of experts speak on Michael D Laan, and today I'm really super excited to have Alex with me. Alex, thanks for being my guest. Yeah, Michael, thank you so much for having me. I'm super excited to be here today. Big Fan of all you're working, that you're everything you're doing. So just excited to have the opportunity to be here to add some value together. Man, thank you. This is going to be great. Alex. Alex is the founder, president, owner. I did generator behind hot match and some people are out there gone, who match hot match. I mean it's crazy. It's like it's just like me, Alex. I talk to people all the time I'm guest on podcast. They're like and I've never heard of anybody who does what you do. I'm like really, I've been around forever. So we use Alex's service and it's phenomenal and I just wanted to to share with our audience what you do. But before we get to pod match, let's talk about you and how did you get to where you are today? Yeah, I mean, I'm not going to start from day one. That would be really boring. But at a young age I did discover that really enjoyed business. Like the age of ten, I started selling use golf balls in our my family's neighbor across the street for neighborhood there was a golf course and we go they would find them the lakes and we'd sell them. I was ten years old but I thought that was Super Fun, like I just in I didn't even care about the money. I just enjoyed the whole act of like finding golf ball, cleaning it, having somebody sit there and sell it right like other neighborhood kids. So that was kind of my introduction of the business. I loved it. I did, long story short, end up doing fifteen years in corporate that I really enjoyed. But along the way, when I decided I wanted to become an entrepreneur, like I discovered this idea of like Oh wow, like financial time. Freedom sounds like fun, like I want to explore that. I didn't know what to do, like after at that point is like twelve years, incorporate, like you don't really know anymore. So I was like, I'm going to start a podcast, because I love listening to podcast I'm going to start one. I'm going to talk to people have successfully left at nine to five job to become an entrepreneur, so I can learn how to do it. Michael, the underlying but here's the thing. I'm going to give everyone here a little inside. I was basically prod and people to get me free coaching. Is what I was doing with this podcast. Right. If people on to charge me a thousand dollars an hour, talked to him like how much come I podcast? Like oh sure. So they worked out good for me, and that's one of the beauties of podcasting. It still exists today. But, long story short, I end up not only learning how to become an entrepreneur, but I learned that I actually love the podcasting industry, like I loved other other content creators in this space, like, as you know, Michael, like there's an abundance mindset in podcasting and for me, like like May and my faith like I'm a believer, a folow Jesus, and that's like what I've built my life upon. So serving other people is just who I am. When I found an industry that might not all be Christ but they're all serving each other, I was...

...very attracted to that and I wanted in. So when decided to become an entrepreneur again. Long Story Short, I jumped into podcasting full time and that's when the whole service company of pod match came into being. I greet, I love that. That what a great story and we connected. Alice and I've been in a mastermind group for the last few weeks and we have just bonded since day one in a lot of areas. And, as I said, we use pod match in our outreach, in finding guests, and me being guest on Pod met, Sol explain to us. What is Pod Matchcom? Yeah, so basically, I'm going to make this so simple as I can then all expand on a little bit. But, for lack of better term, think of like an online dating APP, right. It connects people for dates. Pod Match connects podcast guests and host together for podcast interviews, and that's the general idea of it. Basically, we take if you're a host, you build out your profile and it's kind of all the information about the podcast. Talks about the audience a little bit, right, like anything somebody who would potentially be a guest would want to know where asked. It's got all that in one place. On the flip side of your guest you're literally building with considered to be a media one sheet, as you know, Michael I. Right. Like it's got who you can speak to, the topics you cover, your short bio, your longer bio, approved images, your desired call to action, like where you want to send people, like all your social links, everything. Basically, the whole idea is, and there's a reason for this, the idea is that a host doesn't need to ask you for anything, and that's because back before this existed, I can remember it was ten back and fourth the emails of Michael. I still need your picture at Michael, what's your bio again? Hey, what's your web blink? Is this you on social media? Is this you on social media? Right, the idea was, can we please to stop this? Like so the ideas let's match these people together, I guess, in a host because they are interested in the same topics right, they can cover the same thing. The host, as that's the guess they're looking for the guests, as I am that guest. Then they have all the information. So there's just no back and forth, and that's exactly why we built this was one to help each other find the right guest and host to be to do an interview with, but additionally, to take all the pain of the back and forth out of the pictures. You can just focus on what matters, which is get the content out to people that really want to consume it and listen to it. Yeah, that and that is so cool, and that one reason we love the service, because it is this is a compliment. It is stupid simple. Thank you. You get on there, you put your stuff in and it's like having a press kit or immediate kid. That's online, that's full functioning and you know, the coolest thing, Alex, since we've been doing this, my calendar. I I come in in the morning and is like, Oh, I haven't I have an I'm a guest on somebody else's podcast next week, the week aft I'm of that. Well, that's pretty cool. or I'll get an email from somebody say hey, I want to be on your podcast. Are you on pod match? And we look at it we're like, yeah, you'd be good and and honest, honestly, ninety percent of the ones we get are great fits. I love usually you'll get something you know this sort of that's okay, but the back and forth, you're right, we don't do that. And the beauty of it from both sides is it really reduces the preparation time as well. Yes, talk about that. When you have all that information from let's talk. You know, you know our clients. You know we create a podcast for...

...the match with the book is creating everything. So they're sitting here, they've got eight or ten episodes of their content when they've been interviewed. But now we're saying, okay, you need to go out in and talk to centers of influence or go to pod match and find people who have value that your audience could use. Right. Well, that's kind of scary. If I've never done it before, talk about how how you can just lower that better by looking at those those profiles and saying, well, this good guests. Yeah, I mean, first of the first thing I look for. This is kind of like a little bone. If he's not directly answering your question, but the first thing I look at if I go to a profile and it's all me, I. This is about me, is about I write, like all those type of things, it's just very self centered. That's automatically. Even if like pod match, that's a good match, it's a no for me and like no systems every be able to learn that right, no matter how intelligent. Maybe eventually in a I will be able to say this person selfserving. You don't want them right like. Well, I think the day that's the first thing I look for. It's a little bonus there. To kind of kind of answer your question. First off is if you already see somebody that you're like, okay'm a new podcaster, I need some guests. Look out for that person because if they're experience with being that selfserving person, they're going to come on your show and dominate and it's really going to leave kind of a nasty feel for you. The people that actually listening. It's still like, Oh man, I could tell this person was not there for me. They were there for themselves. They want me to buy something. That's no reason they showed up. So that's like the first thing. I look for it past that, like if that's all clear right, they could clearly there to add value, like I am like seek that person of value and set that personal profit. If I'm seeing that, then I just start reading through it and thinking, okay, will my audience actually like the ideal person who I want to be listeners? Will they benefit from hearing this person's story? And when you look at a profile, you can usually tell pretty quick like, okay, here's what's going on. I'll go their social media just to make sure that what they who they say they are, transpires in the social media as well, because some people like they sound the right way and you go the profile I like, I don't know if they really show up the way that they claim they are. and not to be mean, I'm not trying to judge people, I just want to make sure it's really consistent. So those are some important things and one of the other features we have that you know about is if I'm a past guest, I can actually link to some previous media that I've been on. So I'll if I'm thinking, okay, this person, Michael, might be a great guest from my show, I'm going to go ahead and and and watch or listen to some of this previous stuff just to see. Okay, but we even Gel together because there's some great guests I've had to pass on just because I know my personality and theirs might not really mix. And at the end of the day, like people are going to listen, they want to hear it like a good conversation, they want to feel like it's two friends that have known each other for a long time talking right, because that's what's comfortable. But if there's like some friction just because personalities don't always Mesh Up, you want to look out for that. So those are some of the basic things I do, Michael, and I'd actually be curious to hear what your experience like. I think you jump on more shows than I do. I think you do more interviews I do as well. I just be curious to hear, like how do you use it to be able to identify this? The same question back to you. Yeah, so we do a lot of what you've talked about right. We were always looking in at at the what value are they bringing to my audience? Number One, I you know, I'm here to prop up you today as the expert in this thing. I don't do what you do. It's a value to my audience. That's always my...

...first thing. And then it's like, okay, how do you communicate? So is my audience going to resonate with you? Are you super technical? Because if you are, my honest isn't you know it's going to be boring. How can I take what you've what you have, and this is a bad word. How did I spin it to help my audience really get it? Because sometimes guests, we are so good at what we do we speak at too high of a level and so I'm always trying to bring you down. I love your dating Matt Dating App. Think that's beautiful. Everybody gets that. Okay, I just do that for podcast and the cool thing about pod matches you don't have to have a podcast to be on it. Right, right, yeah, and I think, I think a lot of business owners, I mean we hear you have podcasts. You have podcasts, and podcasts are great. It's a great credibility bus or great way to but not everybody's cut out to do a podcast. There's a lot of work involved and when you have a message to share, and all of my clients do, what better way to share that than to go to a pod match and put in criteria of I'm in a state planning attorney, here's what I do, here's how I help people navigate that black hole. Now, who would I match with? Well, obviously financial advisors, but what about people who are running like nursing homes? Why do I mean? There are. There's a vast network out there. Yeah, talk, talked to like business owners who are in local markets and Omaha, Nebraska. Why would they ever use pod man? How could that really benefit them? Right? First off, I got to circle back to some you said because it's just so insightful where you're talking about how you want to bring that message and for like a better term, like dumb it down a little bit to get the the insider perspective out. Recently I was listened to a podcast. I wanted to learn about a topic, but the two guys knew it so well. They were speaking of foreign language and I was trying to keep up, but I'm like googling every word they say. I'm like what is this? They keeping using all these abbreviations. They didn't do what you say you do, which is like how can I bring this guest as a lot of experience back to the real world so that my clients, my listeners, can learn from I think that's super insightful. I learned from that. Thank you. It's a good reminder, Mich. Appreciate it, but you're anyway. So, yeah, so somebody who's just like a local person, right, like they're trying to earn some local business probably, right, like, what good is a podcast? It goes nationally, everyone in the world, right, let's it's everywhere, like, what's the benefit? I'll tell you the story here that I think really works well to this and this person did not have a B there's three companies I looked at. I was looking to get into SMS marketing, so text message marketing, right, like I wanted to be able to send things to people's phone. I knew nothing about it. I went to Google, which is what most of us do, right. I found three companies that look good. So I had all three websites up and I was like, all right, next step, I'm going to go listen to some podcast about how to be good at SMS marketing, because I know nothing about using texting to like earn business, right. So I went there and I found one of...

...them that worked at one of those three companies. That none. None of three companies had their own podcast, but one company had an executive who was jumping on shows to teach how to do SMS marketing. So I started listening to it and I was like, Oh wow, this is really good, this is this is great. Like I felt like I was equipped. I went back to that website. At the three that's the one that I chose to buy. And here's the thing. I went back afterwards. Just goes like, man, I made my decision off of a podcast, not off of anything else. It was the most expensive of the three services by a long shot, but I went to it because they were devoted my education. Now, diving that back to the local person who's saying like well, what good is going to do for me? You can tell your future clients and people are thinking about using you. Hey, check out this podcast was on. Yeah, it was global, but check this out. It really explains how I work, how I think what allows someone to do with you is to develop no like and trust and they don't necessarily need to jump on the phone with you. They can go listen to this content and just be like man, yeah, the way Michael talks like. This is exactly what I've been looking for, right, like they can make that determination for themselves without you having to be like a salesperson all the time. And whether your local or not global doesn't matter. That's going to work no matter where you are. If you send people to that form of content, it does that. That would be like asking my financial or my state plan and Training Alma Hall. Okay, if Oprah calls you to front interview, you're going to say no, right, no, well, she's a national. So here's the deal and and this, this idea has really just gelled with me today. So we go to websites, right, and you have all your little tabs on top, and usually it's podcast, if you have a podcast, and then has all your shows. Well, let's say a business orener, my Estate Planet Training Omaha, doesn't have a podcast, but they're an expert and so they've been on four or five shows. WHO TO PODCAST? Link on your own website and say here's here are the interviews I've done, because Alex, who gets interviewed? Experts get in right, and now you've got verified experts interviewing you on a different topic of estate planning or finance, whatever it is, and your audience is doing just what you did. They're checking you out before they have a call. You are what I call preconditioning them to hire you before they meet with you. Exactly what you did your story. That's exactly what happened to you, right, it is it? I love the way that you say that. Like have that podcast tab anyway, just because you know other people shows US's make a difference. Is Matter of fact. Like you're saying, who's the guests on podcast? The experts and not not down. I'm a podcast host, Michael, you are to like. We Love Podcast, but technically, my fortune old cousin could start a podcast. That does not make him an expert in anything, right, like he likes video games and maybe he's good at Games, I don't know, but he's not the expert. But he brings on people that are like known video game players, right, that are really good. Those are the experts of the talent, and as long as it is like you're the talent on you're not just sharing random stuff, it's a win, it's a it's good to go. As far as I'm concerned, I think it's a brilliant idea to have that list of right on your website and just go right along with that. Michael VI can it doesn't always make sense to have a podcast like I do recommend it. If you're saying, Oh, I now I need a show. Sometimes it's better for you just to be on the flips side,...

...like if you're trying to build a business right now, unless you have some sort of system. Like Michael, I know you help people, like you set people for success with podcasts and you have the history to show that. If you're just like, Hey, I don't know a Michael, I don't know when, Alex, but I think I want to podcast because I'm also trying to grow this, be careful, because you'll spread yourself. Then maybe just being a guest as the right idea right now. I would echo that, dude, because there's a lot to put every listened to the podcast and you know, when we're done here, it just automatically goes out to the world, doesn't it? Yeah, there's a there's a lot that happens to make this thing roll right. So I think that's brilliant advice. Right there, is be a guest. And here's the other thing that I really want you to talk about. The the internal dialog. That happens in some so, yeah, they're they're young in business, or maybe they're not, and they don't have a podcast and they feel inferior because I'm just going to I'm only going to be a guest, talk about that and how hard it is as a podcast host to find great guests. Yeah, I mean that's that's kind of like a there's a word for this? When when kind people struggle that like imposter syndrome, maybe it's the best way to say it right, and that does happen on either side of the Mike. But wondering if you have something to share it's worthwhile is something that all of a struggle with still to this day. Like coming on here, Michael, like before we hit record. Yeah, my first question is like hey, man, what do you want me to share? And make sure I'm prepared, like that's a little bit of imposter syndrome. Like I've been, you know, I've been like you. We've both been on hundreds of shows, but I'm still asking that same question because I want to just be sure that, like, okay, I howx, you got this, like you've done this before, right, like I'm not necessarily nervous at this point. I just like to know, and I think that that feeling never really goes away. As a matter of fact, that recently talked to Jordan Harbinger. He has fifteen million monthly downloads on his show and he still gets the point where he's like, yeah, I got to do a lot of research because I get nervous right like he's like, I got to really know my stuff. Somebody his level still saying that. I'm not trying to tell people like Oh, you're always be nervous and like, but it is a natural feeling. But the end of the day, if you have something that you know is going to help serve somebody, then you owe it to the world to share it. At the end of the day, like, if you just keep that at bay with yourself, the one person who might need that for the breakthrough in their life, they may never get that breakthrough because you're not willing to step out of your comfort zone and share. I think that you owe that to the world and I believe that all of us need to do for one what we wish we could do for all. We may never change the whole world, but hey, if your message, your story, what you're doing could really help serve that one person. Get out there and try it and they, I always like to say, Michael, is just start ugly, for lack of a better term, which just means it's simply means like hey, you don't really you even had the training, but get out there and just try it. You know, have a might get that's okay, like find a cheap one and just get started, try it and focus on continuous improvement as you go along. That is great. Start ugly, that's going to be the show notes. Folks start ugly and no, you just hit something there. I got a couple things there. A microphone, right, what kind of equipment do I need? Right? I started, when I started podcasting, I bought a twenty dollar lapel mic from Amazon, plugged it into my computer...

...and more sounded just fine. Yeah, I mean to me at the end of the day, like for me, I had some cheap earbuds and a cheap microphone. I don't remember what it was called this point. Was the USB MIC. There was no installation on anything. It just plug right in. And I've seen some people who get started. If you have like a new, like apple or PC computer at this point, like a new one, that built in mic is good to start with. It's okay. Look, my second has brand new macbook pro. His built in mic on his macbook pro sounds better than his jettie right so exactly what I'm saying. Like it is like don't overthink it's now, if you're like, Hey, I live in a loud environment, example, like I have a mic right now. If I step two feet away from it, you can't hear me. Like I can be clapping and you can't hear it. If you need a mic like that, you're going to invest a couple hundred dollars. And I mean I use a sure MV seven. I'm not associated with sure or anything like that, but for me I love condo living and so's my my wife, and she's in the next room right now and she's probably listening to music, but you can't hear it, and that's the duty of a mic like this. If you need a little investment to be more confident and feel like you're not going to hear your dog in the background, they make it. But my thought is make sure you like the medium. First, on either side of the MIC and start with what you have absolutely and and the other the other aspect that I want to touch on is when we create our podcast for our clients after the book is published, right, and we interview them and our whole philosophy of round that is is number one. Podcasting is a great platform to continue to elevate your expertise. Right. We call of a profitable podcast, because I'm trying to help my audience understand. If you have a podcast and you're my estate planning attorney in Omahall, you can easily open up centers of influence by inviting those people to be a guest. You know, let's say, a financial advisor or the mayor of Omaha onto your podcast. It rare is the day that I invite somebody on my podcast out of and said yeah, I'd rather than not. It doesn't happen very often, very rare. It is your VIP ticket to virtually anybody you want to talk to. Yeah, great example. That Real Quick Seth Goden came on my show and he's like a marketing guru, like it. I know this the I know he charges like upwards of thirty or Fortyzero for an hour keynote, like. I know that so much he charges. He and I talked for like an hour and a half. Yeah, and just had a conversation Mike. I got access to him just because I was like, Hey, got a new book coming out. Like obviously it was more than that, right, but like come talk about your book. But to your point, like very rarely does anyone just say Nah, don't have capacity for it. Occasionally it does, but at the end of the day, the next time people are probably going to say yes, that's right. Yeah, so that's a great way if you have a podcast. But on the flip side, if you're if you don't and you're a local business owner, you can start guesting on all kinds of podcasts that sure that you serve their audience. So if you're a state planning attorney, I mean you have like all kinds of content. That baffles most of us. That's true in any industry. Well, I mean you just you talk about podcasting. I mean I can have Alex...

...here, we can do twenty episodes just on podcasting and all that. Right, but you do it for a local business area or as a businessperson, coach, consult doesn't matter. As a heaven in your mind is this is a profit center for my business, because I'm going to be the expert out to this audience that has never heard me before. So we always talk at the end and I'm going to do this for you as well. Where can somebody find you? So talk a little bit about, when you're on a podcast, the simplicity that's necessary for a call to action to gain more information. It's not the cells not to buy my product today. It's like here's where you get even more from a talk about the dynamics of that. Yeah, this is an important topic, as a lot of people get this wrong, podcast listeners are pretty simple people. They're usually working out, driving in the gym, cleaning, like you know. These are the different things that like, that these people do. Right, I think I said gym twice. You tell like to work out, but anyway, Um, they're doing something like simple. So if you tell them, hey, hey, Alex, here, I want you to go to Pod Matchcom, I want you to go to podcast as a pcom, I want you to go the itunes and listen to my podcast, follow me on this platform. If you start doing all that now, you've just told this person. It's already like they're listening to you, but they're doing something else now. They're like the heck am I supposed to do? Like, if you tell people go a bunch of different directions, they're just not going to do anything. Having a very clear, precise called action one thing that you want people to do after listening to you. That is the way that you actually earn business and never selling, as you know, like you can never be like and go buy my book. It's going to change your life. Know. What you could say, though, is, hey, if you go to my website, if you go to alexandfleetbocom free, there's the first chapter my book. You can grab it for free. Or there's a quick little audio thing I did that will kind of explain to you like what I've got going on, and that's it. Just leave it at that and then you're done. And then here's the thing. If somebody resonated with what you shared on that episode, they are going to go seek out that one called action that you had and they're probably going to take up take you up on it. I've actually learned this from a lot of people I've had in my show. The ones that actually try to sell something when I'm talking to them sell the least. The people that, like I had one guest came on and he's like, I don't even want to talk about me, my website. I'm like really, like at all. He's like here's the thing, if I really resent with somebody, they're going to go search and find it and they're going to figure out themselves and they're gonna be excited, they're going to buy whatever I have and at the end of the day, again, I don't recommend that necessarily. I recommend having the one clear called action, but doing that is going to be a big win for you. And the other thing is like going back to the local idea. Everyone has family somewhere or friends somewhere. If you're just that one guy like and Nomas, you're saying right like their cousin might here in California and be like hey, they were giving out like this free consultation. I think that they live near you. Like that type of stuff happens all the time. It sounds crazy, like small world stuff, but it it's happened to me more times I can count at this point in the last three years, like the weird introduction that get like your cousin is who and they told you what about me, like really like those conversations happen often. At this point I'm not even as shocked as I used to be about it. Yeah, it's crazy and in the the ability to share a podcast...

...from your phone, just to hit a button and share it with somebody. Now they've got have the whole episode, they can subscribe, they can learn and for a business owner who's been guesting on podcast or who has a podcast, people are searching for you, people are learning about you, they're researching, their googling, their facebook and their linkedin there listening to podcast to find out. Okay, do I really like you? Going back to your no Likn T. do you have credibility? Are you saying the same things? Okay, I'll and I love podcasting because it allows me to share my personality, who I am, and I resonate with a lot of people. I'm sure, Alex, I offend a lot of people, me too. It's okay, come all right with that. You're filtering out your people, is what you're doing, prefending right, we really are, because I if you don't like me, I really don't work with you. You're right, I won't me. It'll be it'll be ugly. We will start ugly and in the ugly right right but it allows people an opportunity to get to know you, to listen, to be educated and say really, like this person, I think I need to or I know somebody who has a need and I share it with them. It's just a great way to build your credibility, your expertise, your content reservoir, very easily. And I know the way we do books, as you know. You know you speak to write your book, because I believe you have all the information in your head and heart to create a book. Same thing with a podcast. Yeah, you know, and this I don't ask this to very many people. Let me ask you. I'll put you on the spot. How much preparation time did you put into this interview? Five minutes? There you go, there you go. Now I put an asterisk next to that. That's true. And at the same time you have years of experience, right, right, just like every expert we create a book for, or every business owner, if years of experience. But when you talk on your topic, you don't have to prepare. You need to have prepared. You know. Here's here my things, and that's part of your pod match aspect. Is here are the questions you can ask me or that I can answer. Here's the value for your audience. I mean there are some days I go from podcast to podcast to podcast. I just show up as like hey, hi, Alex, are you great? Okay, what are we great? Let's go right. And here's the thing that you're saying that's really important here to touch on is, yeah, I did five minutes of prep work, but there's also five years that no one knows about, of like me sweating in the corner like t I figure out how going to do all this right, like I I learned it. I went through like ten mikes before I found this one right like now I can just quickly. Took me two seconds to say with Mike I had, but it's because of the five year journey I had. Everyone just sees like you here. So like, yeah, neither of US show up unprepared. We just make sure that the shows we get on are going to ask is about our topic. Here's the thing, like I'm not jumping on shows to ask about like facebook advertising. I won't get on that show because I don't know that space. I would have to have crazy amounts of prep work to show up to add any form of value at all. So I just say no to those that's not me. I'm not going to talk about to use a podcast to do this right, like I can talk about that. We stay in our lane and I think that that's something that people need to really consider. Like, not all podcasts are created equal. I believe that every podcast is good in its own way or Cymore, but it's not...

...all equal for you to be a guest on, and same with your guests. They're not all good. Guess, for you got to really make sure that you're focused on taking the listener on a journey that they want to go on. That's right, and that's the beauty of pod match, honestly, is you have this log rhythm thing. I don't know what it is, some computer program that says Michael Dawn should be on this podcast, and it's got like this rating system that I know that I'm, you know, seventy five percent good here, I'm ninety percent good here and I'm twenty percent good here. Good, let's not do it. It's just you just simplifight it. I love it. Right. Yeah, thanks, I appreciate that. That that's that's my favorite feature right there by the way, the little percentage, how much you actually match. So it's good, it really is, because it helps me understand our should I even pursue this one? Because, honestly, I mean we've had to limit it. I mean because I'm getting so many requests like, okay, I can't just do podcast all theay long. I've got a business tore. So you have to limit it and say, okay, I'm going to do three podcast a week or whatever it is. But it pod match has allowed US and it allows business owners to really reduce the amount of time, effort, energy it takes to find guests to be a guest on podcast. And it blew my mind brother how affordable it is. Thanks when he thank you. Everybody needs a caleb. That's what we tell with my son gest he brought this thing to me and I'll probably miss me. I mean it was I don't know, it was well under fifty dollars a love, well under, and I'm like, you kidding me for that? I mean it was just a no brainer, and so Kudos to you on that, because thank you. How big is your network there on pot match? You have any idea how many people are part of it? Yeah, today we passed twenty seven thousand people. This morning we hit that number. So, psychobratulations. That's awesome. You're welcome. Twenty seven thousand people who are in the podcasting space, either hosts and or guests. Correct, you could go to today, if you're listening to this, if you're an expert, you are because you're listening. You could go to and start looking for places, platforms that make sense for you to share your content, your information, with people who desperately need to hear what you have to offer. Build your credibility, build content. Then you the cool thing is, and we haven't eve talked about this, after you're on a podcast, most of the times the host will, when it's all done, they've sent you the podcast episode. You can now use that in your marketing. It's just incredible. Yeah, man's that's important point there. I got a little side note story here that for some reason just just pop my head. I've never shared this before, but plenty when I pitched this to my cofounders. I have a technical cofounder. He's the one that built the algorithm, builds it all right, like he's that guy. I'm more of the personel jump on shows, but I told her, hey, it's like an online dating APP. And the funny thing is, you know this. We take it a step further. We also do the scheduling inside of it. So, like, imagine dating APP that also planned your date for you. Like that's it goes into that. And he told me. He's like, Bro,...

...goes, no, dating APPS plan your date for you. Is like you asked me now to like you hold this. So we build all that in there and, like you're saying, because that way the guests and the host both have the expectation and no of okay, this episode comes out in three weeks. Here's all the assets for it, which is simply a way of saying most hosts are in create pictures right there and great short videos. Here's all the post we're going to do and that stuff, like you said, that is valuable. Like for me, I don't need to create content about myself. I get it from podcast. I go on because honestly, like people like you, Michael, like you ask great questions, like getting to share this on social media better than anything, and come up with myself anyway, because you're asking better questions, I'd probably ask myself. So it works really well and like that. That content on either side is just a great way to get your name out there in the world that now you don't go pay someone all this money to be like hey, can make me a pretty graphic with when I quotes on it, like you don't do that stuff anymore, which is a beautiful thing. That's right. Yeah, and there are. There are companies out there and they're they're fine and great, that you can pay to and they will get you on podcast right. They have a whole system. Oh yeah, and we were talking. We were looking at that at one time and then we found pod match. I'm like, why would I do that? But I've got a caleb who helps me. If you don't have a caleb to do all the for you go hire that a comment. But yeah, I agree, Pot madge makes it super simple, right, put in your information, they match you up and you always get to get the choice of saying yeah, I want to be on it or not, and you can limit how much. It's all just super, super simple. So if you're if you're starting in business, if you're any it really doesn't matter. You need to be on podcasting. You need to be a guess, because you have knowledge to share that can help people and I'm pretty convinced most business owners are really they have that heart to help. Well, want to make money great, but it comes back to you. When you lead with giving and sharing, people see you as an expert, they hear you, they go to your website, they check you out on Linkedin. It's this ecosystem. But podcasting is here to stay and you need to be involved in it at some level and Alex has made a super, super simple way that. If you don't have a podcast, here's how you can show your expertise and at value. If you have a podcast, here's a great way to find phenomenal guests without doing all the lake work. Let Alex do that for you. So thanks. Probably love that, man. Appreciate it. Thank you for that that plug. It means a lot. Thank you. You are welcome. You, I mean you guys have. You guys have something really, really special here and and I'm grateful to be part of it. So thankful that that the gods brought us together, because I think we're going to be able to do a lot of damage in the world, I mean good stuff in the world. That's damage, good stuff. What's the difference? I agree with you, though I insert it with you were our relationship is just the beginning stage, as I'd say, so I'm excited about that as well. It is. And just one parting comment before we tell everybody where to go, is when you show up on a podcast, show up like Alex says. He's just real. This is this is Alex. I've been with you for the last twelve weeks and I'm astermind. This was him, this is me. Don't try to be something you're not. Just show up and be you share great content and at the very end the host will usually say, Alex, man, if people want more information about pod match or something, where should they go? Yeah, are you?...

Are you actually asking me now? Sorry, my bad, that was a great example. I didn't want to like steal your thunder just take over. You actually were asking me that this time. I'm so fine. That's good, that's funny. Yeah, so where would they go? I like you. They want to find out more information. So sorry about that. Yeah, so we've been talking about pod match. That's just pod matchcom. Usually where I send people, though, is my my parent company, if you will, pod Proscom. So podproscom, you'll see the links to pod match, to all the other products and services we do, including my own show. Everything is there. But honestly, Michael, like the direction you are taking people in with this show is incredible, like do not stop following, Michael, like this is just getting started. Your success is just like already crazy. But I just can't even imagine what the future has for you. So just honored to be here. Thank you so much for having me. You're welcome, my friend. It's been so good, what a great conversation. So pod Proscom, pros, podproscom and or pod matchcom. You're going to you're going to find the manutywhere, Alex. thank you. Has Been a phenomenal podcast, great interview and you shared a lot of super, super content. I hope lots of people go and take you to the twenty eight thousand mark of people who are using your service. So thanks for putting it together. Brother. Thanks so much, Michael. I really appreciate it. Thanks for listening to expert speed with Michael Delan. If what you've heard today was helpful to you, reach out to our expert guest and see how they can serve you to bring you more success, freedom and purpose in your life.

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